Nike deal ends, will BCCI take a hit?

The BCCI is in the middle of putting together a Request for Proposal (RFP) to be brought out next week as Indian cricket's clothing rights deal with athletic footwear and apparel giant Nike comes to an end this September. Given the volatile markets BCCI is structuring the RFP in a way that could see the base (reserve) price for logo rights scale down by almost 31%.

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